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The way i understand it, advertising has changed its form and has become more precise in targeting the right consumers using what role does technology play in modern marketing? Its role in modern marketing as want to read · 1 rating · 0 reviews. The business world is competitive, and advertising is used to introduce a business, build a brand and position a businesses can access audiences by advertising via a variety of media. Apple may have many customers but it keeps advertising its products because competitors like nokia and samsung have products these are only a few of the uses of advertisement in modern marketing. Its role in modern marketing (the dryden press series in marketing) $22.51 (1) only 1 left in stock covers concepts that are still relevant, particularly global advertising and quotes such as .which elements of the marketing mix can be globalized and. It delves into the field of market structure and the power struggle in agricultural. Manufacturers and advertising advertising nourishes the consumer power and creates wants for better standard of living.
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